Cyberbullying Victimization: Hope for Life among Victimized University Graduates


  • Irshad Hussain Department of Education, The Islamia University of Bahawalpur, Bahawalpur, Pakistan
  • Faiz Ul Hassan Shah Department of Educational Training, The Islamia University of Bahawalpur, Bahawalpur, Pakistan



Social Networking Sites, Hope for Life, Bullying Victimization, Information and Communication Technology, Victimized Graduates, Cyberbullying


This research study is focused on cyber-bullying victimisation, as well as the hope of the victimized graduates to live their lives fearlessly. For this purpose, university victimised graduates were interviewed using the snowball sampling technique. The results of the study are alarming in terms of their nature and intensity –the victimized graduates were blackmailed and thinking of suicide, they were socially stigmatized, they sacrificed their lives and some surrendered or compromised with what the bully said to do. They isolated themselves and alike. The study suggested that students should avoid sharing their personal information via social networking sites with those people who are not known to them. The study also suggested that parents should keep an eye on social media accounts as well as ICTs’ devices of their children. Also, educational intuitions should organize awareness seminars to make students aware of cyber-bullying and how to escape from being victimized.


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How to Cite

Hussain, I., & Shah, F. U. H. (2021). Cyberbullying Victimization: Hope for Life among Victimized University Graduates. Journal of Marketing Strategies, 3(3), 87 - 110.