Analyzing the Determinants of Employee Retention: A Case of Pharmaceutical Companies in Pakistan

Authors

  • Anum Asif Benazir School of Business Author
  • Nayab Gul Author

DOI:

https://doi.org/10.52633/jemi.v3i1.57

Keywords:

Employees Retention, Supervisor Support, Job Satisfaction, Career Development, Salary and Rewards

Abstract

Employee retention could be a crucial issue within the pharmaceutical industry of Pakistan. As of now workplace and workers both are influenced at the same time with this genuine issue. Therefore there is a need of research to retain the assets of the company. The main cause of the following research is to demonstrate the factors which influence the employee retention. The variables we are using are job satisfaction, salary & rewards, career development & superior support. Sample size of the study was 250 out of 250 questionnaires was filled by 214 employees in which 89.0% were male and 11.0% were females of different pharmaceutical firms of Pakistan. In this we use quantitative research the study is based on mono method research. The collected primary data has been analysed through SPSS & Smart PLS and correlational analysis. If the result of the study is been concluded so it has been shown that all the variables have significant relationship and alternative hypothesis are accepted.

As a result the uniqueness of the research study is also significant which shows that working on their talented people (employees) and to keep them satisfying is important for the productivity of organization. The study has different indication as it has given new ways to the pharmaceutical sector to retain their employees and reduce the cost of hiring by retention.

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Published

15-01-2021

How to Cite

Analyzing the Determinants of Employee Retention: A Case of Pharmaceutical Companies in Pakistan (A. Asif & N. Gul , Trans.). (2021). Journal of Entrepreneurship, Management, and Innovation, 3(1), 147-176. https://doi.org/10.52633/jemi.v3i1.57

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